StarHub / My Smart Eye
Project Smart Eye is designed to crowdsource vision and care for the visually impaired through micro-volunteering. With the mobile app, anyone, anywhere, anytime can become a volunteer, and connect to and help the visually handicapped in just seconds. So now, whether you are travelling on the bus, standing in line at the bank, or waiting for an office meeting to start, you can be helping someone less fortunate too.
Cannes: 2 Direct Golds, Mobile Silver & Promo Bronze
D&AD: Silver Nomination, 2 In-Books
Spikes Asia: Mobile Gold, Promo Silver & Direct Bronze
One Show Interactive: Bronze
Creative Circle Awards: Best of Digital, 3 Golds, Silver
Hall of Fame Product Innovation: Gold